At My PR Lab, we believe in immersing ourselves in the knowledge and culture of our clients' businesses. This allows us to create tailor-made pitches, media alerts, and press releases that effectively communicate the essence of their content. We leave no stone unturned in ensuring that these reach their intended target audience - from print and digital media, to TV and radio broadcasting, to social media influencers. With our personal relationships and persistent approach, we help our clients become featured content rather than mere paid advertisements. Nobody opens a magazine to read ads, right? So, join the conversation and stand out from the crowd! 

First - With our guidance and strategic planning, we ensure that your event receives extensive pre-event coverage. Through various channels, we pitch your event as an extension of your brand, promoting the event date to generate buzz. Our successful method guarantees inclusion in editorial print calendars, online event suggestions, and even TV and radio segments that encourage attendance.

Then - On the day of your event, our experienced and dedicated production team will be by your side. We assist with media check-in, greet VIPs, handle set-up and break down, and even act as hosts. Our qualified and approachable staff ensures that you can enjoy your party and effectively network with guests and important VIPs. Leave all the hard work to us, you don't have to worry about a thing!

Last - Even after the event, the coverage doesn't stop. We leverage the professional photography and videography we obtained to pitch your event to both print and digital media. This expands the reach of your event through a wider post-event media ripple effect, maximizing exposure and solidifying your brand's presence.

Small business owners often find themselves bombarded with advertising requests, sponsorship opportunities, and pay-to-play offers. However, they typically lack the time and interest to thoroughly vet or explore these options. This is where our expertise comes into play. We take on the task of listening and negotiating on your behalf, helping you determine which opportunities are truly worth investing in.

Furthermore, there are numerous non-paid opportunities for collaboration and partnership with other businesses or charities that align with your project's mission statement.

At My PR Lab, we strive to act as a matchmaker, connecting you with like-minded brands and individuals. Together, we can create initiatives that garner significant press attention and further elevate your brand's visibility and impact.

Under the guidance of MY PR Lab, whenever you or your business receives media coverage, each mention provides a prime opportunity to be highlighted on your social media platforms. Moreover, event coverage, photos, and videos can be strategically leveraged on social media through effective tagging and hashtagging techniques. Embrace your TV appearances, social influencer acknowledgments, and features in prestigious publications. Proudly showcase your content and make a statement!